2017 AICP Week Base Camp

2017 AICp week base camp

MONday, June 5 - wednesday june 7
 
the helen mills theater
137 w. 26th st.
New York City

Tickets now available


AICP Base Camp is the central gathering place for AICP Week guests. Attendees with AICP Week passes or tickets to the AICP Next Awards or AICP Show are welcome at the Base Camp June 5th to 7th to attend a series of industry-relevant discussions, charge up devices, grab a snack or beverage, and experience the AICP Next Awards Virtual Reality Shortlist. Tickets and passes can also be picked up at the Base Camp.


THE AICP WEEK BASE CAMP LINEUP

AICP Week Base Camp features several panel discussions on creativity and technology. Please see the schedule of events below – more panelists are being added daily, so please check back often!

The AICP Next Awards Virtual Reality Shortlist: Whenever Base Camp is open, the shortlisted work for the VR category in the AICP Next Awards will be available to experience.

(Seating at panels operates on a first-come, first-served basis.)

MONDAY, June 5th

2:00pm-6:00pm - Will Call For Tickets and Passes
5:00pm-7:00pm - Cocktails
5:00pm-7:00pm - Experience the VR Shortlist


TUESDAY, JUNE 6TH

9:00am-5:00pm - Will Call For Tickets and Passes
9:00am - Breakfast Sponsored by Kane Kessler

Coffee (available all day) provided by The Film Offices of the Hawaiian Islands
Snacks (available all day) sponsored by Killer Tracks

All Day - Expereience The AICP Next Awards Virtual Reality Shortlist

9:30am - AICP Next Awards Curators

After almost 200 of the industry’s best and brightest poured through the entered work, the AICP Next Awards Jury Presidents and Curators At Large discussed and debated the reults to come up with the winners. A sneak peak into the decision-making process, and some true revalations about the state of the industry.
Panelists:
Moderator - Nick Law, Vice Chairman, Global Chief Creative Officer, R/GA (2017 AICP Next Awards Judging Chair)
Jill ApplebaumCreative Strategist/Creative Studio Shop, Facebook
Winston Binch, Chief Digital Officer, Deutsch North America

Susan Credle, Chief Creative Officer, FCB Global
Vivian Rosenthal, CEO, Snaps


10:30am - AICP Next Awards Integrated Campaign Winners
The creative minds behind this year’s winning campaigns will examine the current landscape and future of integrated campaigns as well as provide a look inside their winning work in advance of their presentations at the AICP Next Awards.
Nick Law will moderate a discussion among the winners, which are:

Boost Mobile“Boost Your Voice” | 180 LA | The Corner Shop
Kraft – “Blind Taste Test” | CP+B | Hungry Man

Panelists:
 

11:45am – Screening of the AICP Next Awards Shortlist

1:00pm – Lunch & Learn: "Stock Saves the Day" presented by Dissolve
If you’re in a hurry to produce polished-looking commercials or branded content, stock footage can be your best friend. Join a discussion about how to create compelling, effective video and digital content when time and budgets are tight.
Panelists:
Moderator - Jon Parker, Co-Founder/Brand Director, Dissolve
Adam Ruddick, COO, Casual Films

3:00pm – The Many Faces of VR
VR is starting to hit its stride with brands.  An insightful discussion from people and companies that have done some of the groundbreaking work that has been shortlisted in the VR category of this year’s AICP Next Awards.
Panelists:
Moderator - Eleftheria Parpis, Deputy Editor, Campaign US
Christine Cattano, Executive Producer & Global Head of VR, Framestore
Tim Dillon, Head of VR & Immersive Content, MPC
Madelaine GuppyDirector of Partnerships & Development, Here Be Dragons
Tom Westerlin, Creative Director, Nice Shoes
Mike Woods, Director of Immersive Content, m ss ng p eces


3:00pm – The Technology of Experience
Experiential content is a key component of many marketers’ playbooks. Experts in marrying technology with creativity will discuss making a stellar user experience.
Panelists:
Moderator - Brian Bowman, Creative Director, Trollbäck+Company
Claude Dareau, Lead Developer, Framestore
Frank McCann, Founder, McCann Systems
Evan Schechtman, Senior Vice President, Madison Square Garden Ventures

4:00pm - Screening of The 2017 AICP Next Awards Shortlist

7:00pm–11:00pm – The AICP Next Awards at the New School Tishman Auditorium (AICP Next Awards Ticket or AICP Week Pass required for entry.)


Wednesday, June 7th

9:00am-5:00pm – Will Call For Tickets and Passes  
9:00am – Breakfast Sponsored by Kane Kessler
Coffee (available all day) provided by The Film Offices of the Hawaiian Islands

Snacks (available all day) sponsored by Killer Tracks

All Day - Expereience The AICP Next Awards Virtual Reality Shortlist

9:30am – AICP Show Curators Panel
The AICP Show Curatorial process is unequaled in assembling a cross section of the best and brightest talent in the industry.  Shaping the AICP Show from the Shortlisted results of over 400 judges, the Curators have a daunting task and the final say.
Hear about the challeges of getting it right.
Panelists:  
Moderator – Lisa Mehling, Owner/Executive Producer, Chelsea Pictures (2017 AICP Show Chairperson)
Stephanie Apt, President, Final Cut
Corinna Falusi, Partner/Chief Creative Officer, Mother
Cliff Skeete, Chief Creative Officer, mcgarrybowen
Wesley ter Haar, Chief Creative Officer, MediaMonks


10:30am – Engagement Through Experience
Experience is everything when it comes to consumer engagement, and the environments of where brands engage them are being stretched every day.  An insightful discussion among creatives helping brands reach new heights.
Panelists:
Moderator - Tereasa Surratt
Global GCD/Executive Director of Experiential, Ogilvy
Nathy Aviram, Chief Production Officer, McCann NY
Gerry GrafFounder/Chief Creative Officer, Barton F. Graf
Don McNeillCo-Founder and Executive Chairman, Digital Kitchen



11:45am – Marketing For Change
Marketing can’t rest on merely selling. Brands  must stand for something and have a place in the social  fabric.  Hear a frank discussion from some of the leaders that partner with brands to find and amplify that voice.
Panelists:
Moderator - Barbara Lippert, Editor-At-Large, MediaPost
Bill Oberlander, Founder/Executive Creative Director, Oberland
Tiffany Rolfe, Partner/Chief Content Officer, Co:Collective
Jakob Trollbäck, Founder/Chief Creative Officer, Trollbäck+Company
Lizzie Wilson, Senior Art Director, McCann NY 

1:00pm – Lunch & Learn: "Reinventing Yourself: Staying Relevant in an Evolving Landscape" with Wiredrive + MediaSilo
It’s no secret that commercial production is facing a growing array of new competitive challenges from all over the advertising ecosystem as a result of a rapid change in advertising formats. Now more than ever, the ability to reinvent yourself is a requirement, not a luxury. In the spirit of reinvention, we asked 3 creative risk-takers to come and share their experiences with us followed by a Q&A.
Panelists:
Moderator - Bill Sewell, Co-Founder/Partner, WireDrive + MediaSilo
Kira Carstensen, Executive Producer/Partner, Merman
Peter Corbett, President & Founder, Click3X
Tom Goodwin, EVP of Innovation, Zenith Media

2:00pm – Screening of the 2017 AICP Show Shortlist (Base Camp Theater)

7:00pm-12:00am - The AICP Show at The Museum of Modern Art (ticket or pass required for entry)

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