Come Together: Inside the Modern Integrated Campaign

Tuesday, June 12th 2018 | 4:00 PM - 5:00 PM

The Helen Mills Theater and Event Space
137 West 26th Street
New York, NY 10001

Using the lens of the winners of the AICP Next Awards Integrated campaign category, take a deep dive into what makes a successful compendium of work. Topics will include the importance of PR and social outreach in breaking through the clutter.

Winning Campaigns:

KFC - "The Original Colonel Sanders" | Wieden+Kennedy | Smith & Jones Films
Mars Wrigley Confectionery - Skittles - "Exclusive the Rainbow" | DDB Chicago | MJZ
Nike - "Breaking 2" | Wieden+Kennedy | Dirty Robber, National Geographic Studios

Moderator: Susan Credle, Global Chief Creative Oficer, FCB & 2018 AICP Next Awards Judging Chair
Anjali Patel, Associate Media Director, Wieden+Kennedy
Jason Puris, Executive Producer, Dirty Robber
Colin Selikow, Executive Creative Director, DDB

Speakers

AICP Partners

AICP Supporting Partners