Emma Reeves has an extensive background as a Creative Strategist working across all aspects of cultural communication and new media in the print, digital and live space. Emma became the Creative Director of the highly influential MOCAtv in 2012, a part of the YouTube original content initiative funded by Google, radically changing the landscape of access to art in the digital realm while managing and creating digital engagements. Whilst at MOCA, Emma programmed and oversaw production on the game changing, interdisciplinary cultural event Step and Repeat in 2014 and 2015.
Previously, Emma worked in documentaries and TV production in London before joining Gorgeous Enterprises from 1996 - 1999 working with Frank Budgen on his seminal work for Playstation and Guinness as well as multiple award winning commercials with Chris Palmer.
After Gorgeous Emma joined Jefferson Hack at the Dazed Group in London from 1999 until 2007 working as photo director for Dazed she also helped found Another Magazine and Another Man. Emma then moved to New York to oversee the branding agency Li, Inc working with Patrick Li for three years prior to moving to LA in 2012.
Emma continues to live in Los Angeles.
Since January 30th 2017 Emma has been Executive Director of Free The Bid:
Free the Bid is a 501c3 non-profit initiative advocating on behalf of women directors for equal opportunities to bid on commercial jobs in the global advertising industry.