Henry-Alex Rubin is a renowned filmmaker and commercial director known for bold realism and a humanist touch. Upon graduating from Columbia University’s film program, Rubin dove into directing with his 2005 debut Murderball, a highly visual documentary about quadriplegics who play rugby in mad-max style wheelchairs, which was nominated for an Academy Award. His foray into commercial directing came in 2007 with the celebrated Crispin Porter + Bogusky spot, “Whopper Freakout” for Burger King; the spot would go onto win 3 Gold Lions at Cannes, and the coveted
“Advertising Excellence Award” at the AICP Show. Since then, Rubin has become one of the most awarded commercial directors in the world with over 40 Cannes Lions to his name for brands like Adidas, Sony, Amex, AT&T, McDonalds, Volvo, Samsung, Jaguar, Guinness, Gatorade.
In 2013, Rubin released his first narrative feature, Disconnect, starring Alexander Skarsgård and Jason Bateman. The film received a six-minute standing ovation at it’s premiere at the Venice Film Festival. Recent groundbreaking spots by Rubin include his black and white spot with real people for TBWA/CHIAT/DAY and Gatorade celebrating the legacy of former Yankee shortstop Derek Jeter which received worldwide acclaim and an Emmy nomination. His most recent PSA, “Evan” with BBDO NY and Sandy Hook Promise was a short film about gun violence in schools which received over 100 million views and netted a Cannes Gold Lion in 2017.
Henry-Alex Rubin is currently in post-production for his next film Semper Fi starring Jai Courtney, Leighton Meester and Finn Wittrock.