Proven marketing leader with platform (Snap, Inc.), client (PepsiCo) and agency (Ogilvy) experience — now guiding an international team based in 15 markets.
Our Global Business Marketing group is responsible for:
- Brand & Performance Marketing of Snapchat’s business
- Creative & Design Strategy for major brands across categories
In marketing, our team articulates and amplifies Snap's mission and priorities in meaningful ways for the advertising community. Our strategy is informed by local market nuances, advertiser type and highly-effective distribution vehicles.
Creatively, we partner with brands of all sizes to build best-in-mobile campaigns that drive measurable business impact and cultural resonance. Collectively, our team has been recognized with 19 Cannes Lions.
Previously, I worked as a Product Strategist developing the Camera Monetization roadmap.
Before Snapchat, I spent six years as a client leading Digital / Commerce Strategy for Gatorade and managing the iconic Tropicana brand.
I began my career at Ogilvy & Mather crafting award-winning brand campaigns for American Express. I then completed my MBA at Emory University with concentrations in Marketing and Corporate Finance.
I spend my downtime hanging with my amazing kids (Pia and Miko) and singing 80's karaoke.